It’s time for ‘O Saki Saki

After breaking records with 2018 hit song Dilbar, the makers are set for yet another chartbuster – O Saki Saki. The recreated track of 2004’s iconic song with the same name is set to be released today. After launching the trailer last week that raised a lot of curiosity amongst media and audiences on the subject of the film, the makers launch their first song online today.

O Saki Saki featuring the sensuous Nora Fatehi is recomposed by Tanishk Bagchi and sung by Tulsi Kumar and Neha Kakkar. Choreographed and directed by Adil Sheikh, the teaser of the song that released two days ago, has already garnered a solid traction in the youth and became one of the most awaited track of the year.

With all eyes glued on jaw-dropping sensation Nora Fatehi, who wooed us in previous remake of Dilbar is set to sizzle again. Speaking about it Nora says, “Getting the opportunity to be able to perform on a song like O Saki Saki, which is has been made on such an epic level by Tanishq , sung by Neha and Tulsi; is a dream. The way Tanishq has composed this song is out of this world and I knew visually I'll have to match up. I learnt to dance with fire fans for the first time within only 3 days, and I must say it was extremely challenging. As the fire fans were heavy and dancing with fire is very risky. it was difficult to maneuver and dance with them effortlessly. Thankfully, I had the drive to do it because I wanted the audience to see me add something new to my dance. The best part is i am acting in the film Batla house so my characters performance to the song saki in the film leads up to very important sequence of events that carries the story forward. I am very grateful to Nikkhil Advani sir, Bhushan Kumar sir, John Abraham , T-series and Emmay Entertainment for giving me this opportunity. As an artist i always want to take it up another level,give something new to the audience and push my self further, Be it with my desi avtar or with the intense hook step in the video O Saki Saki, I am hoping i am able to achieve that and I'm looking forward for the audience to see my performance throughout the film.”

Even though a dance track, the song comes at a crucial point in the film which takes the story ahead. This song in all its glory showcases Nora 2.0 version as she pulls off some sensational never seen before dance moves which will make the nation groove to it and is surely a chartbuster song.

The original track by Vishal shekhar, sung bu Sunidhi Chauhan and Sukhwinder Singh that featured Sunjay Dutt and Koena Mitra became a success back then. Tulsi Kumar, who already has few successful songs this year, is delivering one of her finest performances with this song. The versatile Tulsi Kumar Says, “O Saki Saki will become a dance anthem for the season. In the past as well, everyone grooved to the track and its back yet again in a completely new version. This year is about reinventing my voice, challenging myself to show a different side of my vocal quality. With this song, I have pushed my boundaries and tried to something very different. After doing several romantic soft numbers, I am stepping into doing high on energy, peppy dance tracks which I am completely enjoying. Tanishk has done wonders with the track and it also marks my first collaboration with Neha. Nora will surprise the audiences with her sizzling performance and it’s great to lend my voice for her. I am super excited for the audiences to see the song.”

Batla House is directed by Nikkhil Advani. Produced by T-Series’ Bhushan Kumar, Divya Khosla Kumar, Krishan Kumar, Emmay Entertainment’s Monisha Advani, Madhu Bhojwani & JA Entertainment in association with Bake My Cake Films’ Sandeep Leyzell, the film will release on 15th August 2019

WILL MAINSTREAM MEDIA SEE VIGO’S RIDA JAVED AS THE NEXT BREAKTHROUGH FEMALE COMEDIAN?

WILL MAINSTREAM MEDIA SEE VIGO’S RIDA JAVED AS THE NEXT BREAKTHROUGH FEMALE COMEDIAN?

Slice-of-life observations and relatability looks like the new formula for garnering views on the digital scene and Vigo Video’s(Social Media App) Rida Javed seems to have cracked it. Raking in millions of views every month, Rida is one of the most popular creators on Vigo and has audiences eagerly awaiting her next upload. Based in Chandigarh, Rida makes short, clean-comedy skits with her brothers Naeem Javed and Samir Javed. These videos are often relatable and much of them are based on observations.

Rida introduces and repeats a few characters in her videos, which could be one of the reasons why she has over 2 million followers on Vigo Video. Interestingly all of these characters are super relatable, be it her "annoying wife" character, "the oversmart friend" character or "savage mom" character, each video has a selling point that keeps her users hooked. When asked about her observations, she said “Most of my references come from pop culture and hindi movies, but again because I write and perform with my brothers,I put forth my observations and they talk about theirs, and then we come up with the final script”.

With female representation being less in comedy in mainstream media, we hope Rida’s observations and characters make people chuckle on a larger scale outside Vigo as well. When asked about her future plans, she said “I don’t know as of yet, of course if everything goes well, I probably do see myself as a comedian in mainstream media. But as of now I’m very happy doing what I love with the people that I love and getting so much support for it.”

WILL MAINSTREAM MEDIA SEE VIGO’S RIDA JAVED AS THE NEXT BREAKTHROUGH FEMALE COMEDIAN?

WILL MAINSTREAM MEDIA SEE VIGO’S RIDA JAVED AS THE NEXT BREAKTHROUGH FEMALE COMEDIAN?

Slice-of-life observations and relatability looks like the new formula for garnering views on the digital scene and Vigo Video’s(Social Media App) Rida Javed seems to have cracked it. Raking in millions of views every month, Rida is one of the most popular creators on Vigo and has audiences eagerly awaiting her next upload. Based in Chandigarh, Rida makes short, clean-comedy skits with her brothers Naeem Javed and Samir Javed. These videos are often relatable and much of them are based on observations.

Rida introduces and repeats a few characters in her videos, which could be one of the reasons why she has over 2 million followers on Vigo Video. Interestingly all of these characters are super relatable, be it her "annoying wife" character, "the oversmart friend" character or "savage mom" character, each video has a selling point that keeps her users hooked. When asked about her observations, she said “Most of my references come from pop culture and hindi movies, but again because I write and perform with my brothers,I put forth my observations and they talk about theirs, and then we come up with the final script”.

With female representation being less in comedy in mainstream media, we hope Rida’s observations and characters make people chuckle on a larger scale outside Vigo as well. When asked about her future plans, she said “I don’t know as of yet, of course if everything goes well, I probably do see myself as a comedian in mainstream media. But as of now I’m very happy doing what I love with the people that I love and getting so much support for it.”

VIGO’S RIDA JAVED AND HER BROTHERS ARE ENTERTAINING INDIA, ONE FAMILY AT A TIME

VIGO’S RIDA JAVED AND HER BROTHERS ARE ENTERTAINING INDIA, ONE FAMILY AT A TIME

Whether it’s portraying an annoying wife, a clingy girlfriend or an oversmart friend, Rida Javed fits into these avtars perfectly for her comedy videos. Rida has been making videos for over a year now. Her videos have garnered millions of views and given her over 2 million followers on Vigo Video(Social Media app)! Her videos are quirky, relatable and limited to a minute, a great recipe for good content.

What’s more amazing is that, when she makes these short and funny skits, the other characters in it are usually played by her brothers Naeem Javed and Samir Javed. “It’s really the best part of my day, shooting these videos. I feel like we’ve bonded even more ever since Vigo came into our lives” is how Rida describes shooting videos with her brothers.

Hailing from Chandigarh, Rida and her brothers write scripts and shoot videos on their own. What’s worth praising is the fact that these cousins manage to garner laughs without going below the belt. It’s literally like a family creating content for families, something you don’t often see in Indian Digital Content. Plus the USP being clean comedy ensures that Rida has a fanbase across all ages.

With 2 million people following her, users on Vigo eagerly wait for new content to be uploaded by Rida. When asked about how she felt after reaching 2 million followers, she said “It’s really an amazing feeling to receive so much love from everyone. I feel blessed, doing what I love with the people that I love and receiving constant support from my viewers”.

Here’s hoping Rida’s content inspires other budding female comedians to pursue their passion of making people laugh and possibly carve out an exciting career path from it!

Priyanka Chapra in News Look

Waseem Amrohi all set to don Director’s hat once again for SBI Mutual Fund

Waseem Amrohi all set to don Director's hat once again for SBI Mutual Fund

Founder of Inking Ideas Private Limited, new CEO of Imagine Movies in India and now an established name as a Director for TV Commercials. Yes, you are reading it right. This is the Second Video of Fund “Sahi Kyu Hai” under his direction he also director TVc for Lino perros and comedy drolls Chirqeen Fitteen and so many Short movies, Advertising Guru Waseem Amrohi is all set to don Director's hat by directing a series of advertisements for SBI Mutual funds.
In a close interview with Team Bollywood Adda Waseem confirmed the news. ''Casting of the next advertisement has been done. Yes it's for SBI Mutual Funds''.
The first advertisement for SBI Mutual funds directed by Waseem is already on air whereas next one featuring Khushboo Khan, Rachit Hooda, Palash Dutta and Parmesh Verma will be shot on July 10, 2019.
After directing- Lino Perros, SBI Mutual fund ad before and many other ad and short films Waseem is going to direct new campaign film for SBI Mutual fund “Sahi Kyu Hai “ and extended campaign for Mutual Fund sahi hai .
Answering to the question of how he manages to do so many things, he said ''My team is my strength. Three pillars of Inking Ideas – Intesab Hussain (Co- founder), Nishant Jethi (Director Of operations) and Dinesh Sudarshan Soi (Casting Head) are always there to support me as it's a team work after all''.

Waseem Amrohi all set to don Director’s hat once again for SBI Mutual Fund

Waseem Amrohi all set to don Director's hat once again for SBI Mutual Fund

Founder of Inking Ideas Private Limited, new CEO of Imagine Movies in India and now an established name as a Director for TV Commercials. Yes, you are reading it right. This is the Second Video of Fund “Sahi Kyu Hai” under his direction he also director TVc for Lino perros and comedy drolls Chirqeen Fitteen and so many Short movies, Advertising Guru Waseem Amrohi is all set to don Director's hat by directing a series of advertisements for SBI Mutual funds.
In a close interview with Team Bollywood Adda Waseem confirmed the news. ''Casting of the next advertisement has been done. Yes it's for SBI Mutual Funds''.
The first advertisement for SBI Mutual funds directed by Waseem is already on air whereas next one featuring Khushboo Khan, Rachit Hooda, Palash Dutta and Parmesh Verma will be shot on July 10, 2019.
After directing- Lino Perros, SBI Mutual fund ad before and many other ad and short films Waseem is going to direct new campaign film for SBI Mutual fund “Sahi Kyu Hai “ and extended campaign for Mutual Fund sahi hai .
Answering to the question of how he manages to do so many things, he said ''My team is my strength. Three pillars of Inking Ideas – Intesab Hussain (Co- founder), Nishant Jethi (Director Of operations) and Dinesh Sudarshan Soi (Casting Head) are always there to support me as it's a team work after all''.

Recreation-star Suryaveer opens up against Baba Sehgal’s ‘Copywood’ comment; Says, “We value music”

Recreation-star Suryaveer opens up against Baba Sehgal’s ‘Copywood’ comment; Says, “We value music”

Recreation of old classic songs has never been a very safe or easy thing to opt for as, the time has witnessed, most of the times, the recreations are criticized massively by the audience. This is probably because people find a strange nostalgia with the old classics.
Delhi based new-age singer Suryaveer, who is especially famous for his song recreations, like ‘Yaara Teri Yaari’, ‘Mere Rang Mein’, ‘Ek Ajnabi’, ‘Tere Dar Par’, ‘Papa Kehte Hain’ and many more, has opened up against the recent comments of Baba Sehgal where the later has thrashed the Bollywood industry calling it “Copywood.”

In a Tweet on last Sunday, Baba has said that the recreation of old songs in Bollywood is an inevitable proof that Bollywood is left with no more creativity and original talent resulting in the outcome of ‘sad and pathetic’ songs.
Raising his voice against Baba’s allegation, Suryaveer has said, “In a democratic country, nobody can dictate what we wear, eat, listen to, create or sing. It’s our very fundamental right to experiment with music that we like. Yes, of course, the output becomes pathetic if someone recreates classic songs for the sake of it, but we, who do it for the love of the classics, really value this music. And I believe that recreation of music is more important so that we can present the old songs to the people with the new music arrangement, otherwise, those golden hits will eventually be forgotten. So, it’s kind of our duty to keep those classic gems alive among the audience”.
Suryaveer is certainly among one of those very few people who have got fame by recreating classic gems of Bollywood, as the singer’s remakes receive millions of views even without any umbrella of big brands.
Needless to say that everybody has the right to express his or her views on a certain genre of art forms and the people practicing it and of course, counter logic will keep on coming. However, the spirit of an art form, the spirit of continuous experimentation shouldn’t get suppressed under this turmoil.

Indian Adda